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Experiment to Learn!

In this workshop we discuss strategic and tactical experiments as a learning vessel.

So far we have learned the importance of embracing risk and the importance of a learning organisational mindset. In this session we take the scientific approach to business by formulating experiments.

Lean Startup introduced the concept of the Minimum Viable Product (MVP). We explore this concept in depth during the session. We also go through the design of an experiment in the Experiment Loop. How do you design experiments that lead to maximum amount of learning?

Literature: The Innovator’s Hypothesis: How Cheap Experiments Are Worth More than Good Ideas (Michael Schrage), The Lean Entrepreneur: How Visionaries Create Products, Innovate with New Ventures, and Disrupt Markets (Brant Cooper)

Interested in running this workshop at your company? Let us know!